Co-Founder | Creative Director | Lead Writer

At Lawefilms, I manage the day to day creative and logistical aspects of content creation, which includes team management, client support, and marketing strategy. 

With a strong writing background, I craft and streamline messaging and furnish the creative goals for our clients and the Lawefilms brand. Working in conjunction with Rob Lawe, our Executive Producer and Co-Creative Director, I ensure seamless execution of these tasks.

I rely on my robust project management experience and organizational sensibilities to implement and optimize process and accountability with our internal and external workflows. 

I share the responsibility for hiring and managing creative team members, coordinating crew and equipment for each project. I work in concert with Jeremy Seward, our Creative Operations Officer, to ensure harmony and efficiency across all creative, business, and production objectives. 

To deliver high-quality content that matches each client's vision, I closely collaborate with them, conducting initial meetings and brainstorming sessions, and crafting the storytelling that is the driving force behind our video marketing efforts. 

I oversee production campaigns and step in to produce and direct marketing shoots - as needed - providing leadership and creative guidance. Additionally, I manage the post-production phase, working with our editors and finishing teams to ensure the final product meets our rigorous quality standards and surpasses client expectations.